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Eisenhower matrix

Add your tasks and mark each as urgent, important, both or neither. The matrix tells you what to do now, what to schedule, what to hand off and what to drop.

Do it now Urgent and important

  • Fix the bug customers are hitting

Schedule it Important, not urgent

  • Plan next quarter

Delegate it Urgent, not important

  • Book the team offsite venue

Drop it Neither

  • Reorganize old files

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The four boxes

BoxTestExamplesWhat to do
Do it nowUrgent and importantA deadline today, a customer-facing bug, a real crisisDo it yourself, soon
Schedule itImportant, not urgentPlanning, learning, exercise, the project that mattersPut a block in the calendar
Delegate itUrgent, not importantMost interruptions, some meetings, routine requestsHand it off, or batch it
Drop itNeitherBusywork, aimless scrolling, tidying that can waitStop doing it

Where it comes from

In a 1954 speech, Eisenhower quoted a former college president: “I have two kinds of problems, the urgent and the important. The urgent are not important, and the important are never urgent.” Decades later Stephen Covey turned the idea into a two-by-two grid in The 7 Habits of Highly Effective People (1989), and it has been a staple of time management ever since.

Getting the most from it

  • Be strict with “important”. If you can't say what it moves forward, it probably isn't.
  • Give “schedule it” real time. Put a focus block in the calendar for the top item, and protect it like a meeting.
  • Delegating isn't only handing off. When there's no one to hand to, batch the urgent small things into one slot a day.
  • Review it weekly. Things move between boxes as deadlines come closer.

Once you know what matters, the Pomodoro calculator turns it into a plan for the day, and our guide to the Eisenhower matrix has worked examples.

Questions

What is the Eisenhower matrix?

A way of sorting tasks by two questions: is it urgent, and is it important? That gives four boxes: do it now, schedule it, delegate it, or drop it. It's named after US President Dwight D. Eisenhower, and Stephen Covey made it famous in The 7 Habits of Highly Effective People.

What's the difference between urgent and important?

Urgent means it wants attention now: a message, a ringing phone, a deadline. Important means it moves you toward what you care about. The trap is that urgent things feel important, so the truly important but quiet work keeps getting pushed back.

Which quadrant matters most?

Schedule it: important but not urgent. That's where planning, learning, health and the work that compounds live. The more time you spend there, the fewer crises reach 'do it now'.

Is my list private?

Yes. It's saved in your browser's storage on this device and never sent anywhere. Clearing your browser data clears the list.

Further reading

  1. The Eisenhower matrix, with real examplesUrgent or important? How the Eisenhower matrix works, where it comes from, worked examples for a developer, a student and a manager, and how to use it each week.
  2. Time blocking: how to plan your day in blocksTime blocking gives your important work a place on the calendar. How to block a day, an example schedule, and how it fits with timeboxing and the Pomodoro Technique.
  3. How to stop procrastinating: start with 10 minutesProcrastination is about managing feelings, not time. Why we put things off, why the ten-minute start works so well, and eight more ways to get going.

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